The Bottom Line
33 Million People in the Room is an excellent book for businesses and business school students who want to learn how to harness the power of social networking.
Pros
- Written by a social networking expert
- Offers practical and useful advice
- Includes multiple case studies
Cons
- Lacks content on social bookmarking
Description
- Written by Juliette Powell
- Published by FT Press
- 154 Pages
Guide Review - 33 Million People in the Room
Social media whiz Juliette Powell teaches readers how to make the most of social networks in her new book 33 Million People in the Room: How to Create, Influence, and Run a Successful Business with Social Networking.
The book begins with a concise introduction to social networks. This intro profiles the most well known social networking sites and explains how you can get started on these sites. After familiarizing you with basic concepts, Powell details how you can implement strategies that will make social networking work for you.
33 Million People in the Room also includes case studies of technology companies, finance firms, retail organizations, and many other types of businesses who have capitalized on online and offline social networks. These narratives demonstrate the power of social networking and guide you through best practices, crucial pitfalls, and networking trends.
If you are interested in learning how to harness the power of social networking and transform it into financial capitol, I highly recommend that you pick up a copy of 33 Million People in the Room. It is timely, well written, and filled with practical advice that any business can use.
The book begins with a concise introduction to social networks. This intro profiles the most well known social networking sites and explains how you can get started on these sites. After familiarizing you with basic concepts, Powell details how you can implement strategies that will make social networking work for you.
33 Million People in the Room also includes case studies of technology companies, finance firms, retail organizations, and many other types of businesses who have capitalized on online and offline social networks. These narratives demonstrate the power of social networking and guide you through best practices, crucial pitfalls, and networking trends.
If you are interested in learning how to harness the power of social networking and transform it into financial capitol, I highly recommend that you pick up a copy of 33 Million People in the Room. It is timely, well written, and filled with practical advice that any business can use.
